Mary Van
Owner and Founder

Mary Van, owner and founder of the purest, healthiest, mineral makeup line in the world – Mineralogie - is a wife, mother, and friend, who knows and cares about what women want and need. Mary created a product that makes women feel just as beautiful on the inside as they do on the outside. She wanted to give them something that would benefit their skin for years to come. In creating a line of all-natural makeup, that provides the perfect shade for every individual’s skin tone and contains only the highest quality ingredients, Mary changed the makeup industry as we know it.

Mary’s career began as a makeup artist in the early 80s at a day spa, where she learned about the undertones of the skin, color analysis and color draping. This knowledge enabled her to create foundation colors identical to each individual’s skin tone. If she couldn’t find the color she was looking for, Mary created custom formulations which became a color palette to serve her client’s needs.

Mary’s success led her to work with a wide range of personalities, including; George W. Bush, Jessica Simpson, Ross Perot, Jerry Jones, LeAnn Rimes, Mary Hart (Entertainment Tonight’s first anchor woman), Jane Seymour, Sugar Ray Leonard, Scott Stapp (lead singer of Creed) and many others.

Mary first began marketing and selling mineral makeup more than 15 years ago. Mineralogie was launched in 2003, introducing a makeup so pure and light it doesn’t clog pores, and at the same time nourishes and protects the skin.

The company’s annual earnings have doubled each year, making the Mineralogie line one of the most elite brands in the industry.

Mary resides in Dallas, Texas and stays busy balancing family, work and a healthy workout regimen. She is a proud mother of three successful children and enjoys dynamic power yoga.

Jenny Jordan
Director of Sales and Marketing

Jenny Jordan is a driving force behind Mineralogie’s sales and marketing. As Mary Van’s right hand person, the two have become a team that is unstoppable. Jenny’s hard work, passion and determination have helped make Mineralogie exactly what it is today – one of the most elite makeup companies in the world.

Jenny assisted Mary in the creation and branding of the product line in 2003, and now manages the national and international sales of Mineralogie through its direct and indirect sales channels. Jenny is also responsible for the training of Mineralogie’s spa accounts.

Jenny’s leadership has helped make Mineralogie a forerunner in the industry. Under Jenny’s guidance, Mineralogie has doubled its annual earnings each year since the company’s formation. Her key to this success is delivering a high degree of service to Mineralogie clients, and bringing customer feedback to the creation of Mineralogie products.

Jenny’s love of Mineralogie, and her belief in the product, is evident in her desire for people everywhere to experience what Mineralogie has to offer.

Jenny graduated Magna Cum Laude from the University of North Texas, with a Bachelors in Communications. She began her career in Veterinary Sales, and shortly thereafter went to work for Mary at Demaur Cosmetics. She now resides in Dallas, Texas, and enjoys showing Quarter horses and playing with her Jack Russell Terrier, Emma.