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Laurie Buchanan
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Available in two different color palettes – cool and warm – with a custom range of unlimited color options for fall

Dallas – August 9, 2006 – Today, Mineralogie announced the launch of its new, fall promotional item, Très Natural. Très Natural will be available September through November at high-end spas, salons and physician’s offices.

Très Natural is an all-natural lipstick trio that brings added beauty to a woman’s appearance and at the same time provides the lips with nourishing minerals that protect and soothe. Offering women two different color palettes, a cool and a warm, and including a range of shades within each compact. Both the cool and warm color palettes include a sheer gloss, a nude color, and a rich, bold, red color, providing a range of colors that are leading the trend for the fall season. Women can layer or mix shades together to create the perfect lip color for any occasion – there is virtually an unlimited number of color combinations. Très Natural is also packaged for convenience - the thin compact is light and ultra-portable, sliding perfectly into the tiniest clutch.

“We understand that women of the 21st century are more like super-women, faced with the pressure of being everything to everyone - wife, mother, business woman, community leader, and friend, all while looking their best,” said Mary Van, Owner and Founder of Mineralogie. “This beautiful, all-natural, and versatile product is free of harsh chemicals, containing only the highest pharmaceutical grade ingredients, and provides a custom range of unlimited color options. “Women can be confident when wearing Très Natural, not only because they will look radiant, but also because they are choosing the healthier option.”

About Mineralogie:

Mineralogie is the leading provider of mineral based cosmetics. Mineralogie delivers products that are not only glamorous, versatile, long-lasting and easy to apply, but products that nourish and protect the skin. Mineralogie products contain the most pure, natural ingredients - free of harsh chemicals - that accentuate a woman’s beauty, as well as bring healthful benefits to the skin.

The company uses the best pharmaceutical grade ingredients in their products; leaving out talcs, starches, dyes, and perfumes, so their products feel as good as they look. Mineralogie provides a color palette that blends with every skin tone in the spectrum. If one of the 33 standard foundation colors isn’t a match, then the company’s spa partners use Mineralogie’s custom-blending technique to create that perfect shade for any skin tone.

Mineralogie is sold through high-end spas, salons, and physician’s offices. For more information on Mineralogie, please visit www.mineralogie.biz.

Mineralogie introduces Très Natural – a pure and all-natural lipstick trio that holds a custom range of unlimited color options The perfect blend of glamour and health, Très Natural, offers two color palettes – a cool (above left) and warm (above right) – that offer custom-blending capabilities to meet every woman’s unique needs. Très Natural also offers convenience because of its handy, travel-size compact – perfect for busy women on-the-go!


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